Give Us Names

When I was in b-school many moons ago, I had the opportunity to do a project with the UN High Commission on Refugees. But, the UN being rather UN-y meant delays, shifting of focus and other shenanigans for which I have zero patience. So . . . our group of 4 did what any group of b-schoolers would do, we brought the project to a for profit company.

Zero pay is zero pay, but if you’re going to work your butt off, you want to make sure you’ll have a finished product.

So we hitched up with Dupont and changed the project from designing lego-like housing for refugees from locally available, sustainable materials to creating culturally and structurally appropriate building blocks for displaced people. The idea was to create pieces folks could take home when it was safe to return home. We provided the product development, research and early brain power and some training for staff members taking over from us. Then we all scattered to our various post b-school worlds.

Fast forward to May 2010. I was in Atlanta teaching. Between my hotel and conference room, I met the most charming cabbie. Turns out he is working with displaced people in Columbia. What a small world.

Over 3,000,000 people have been forced from their homes, their land and their businesses. Zack’s group is doing something about it.

In 2 minutes they can give you a better idea of what’s up. Give us names.